Letters of Introduction

Finding the Best Contact for Content Marketing Writing Letters of Introduction

One of the most important parts of marketing for content marketing writing is also one of the most challenging–finding the right person to send your Letter of Introduction. With consumer and...
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5 Secrets to Writing a Letter of Introduction that Gets You the Content Marketing Writing Job

Note from Jennifer: I will be speaking at the live B2B Marketing Chat on Thursday, Nov 21 at 1 pm EST on content marketing strategy and writing. The chat will be on Google+...
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Sample Content Marketing Writing Letter of Introduction

As I promised the attendees at my session at the Content Connections Conference in Chicago today (which was awesome and I'll talk about more in the coming days), here is...
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Do I send an LOI or a Pitch for a Content Marketing Gig?

When I attended the ASJA conference in New York City in April, a lot of fellow writers had the same question. When applying for a content marketing writing gig, do...
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The One Sentence Every Content Marketing Writer Needs to Write to Land A Job

A writer friend recently asked me to critique her letter of introduction (LOI) to a large bank that was currently looking for content marketing writers. I gave her LOI a quick...
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