Letters of Introduction

Should You Look for New Freelance Clients During the Holiday Season?

Note from Jennifer: If you haven’t signed up for my new newsletter GoForth and Freelance, sign up today to get the second issue in your inbox Wednesday. And read my...
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Customizing Your LOI for Multiple Niches

Note: I've realized that I have a lot of content from many years ago that is still very relevant that gets buried in my blog. On Wednesdays I'm going to...
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Survey Results: How Freelance Writers Use Letters of Introduction to Land New Clients

For the first time in at least three years, I dusted off my letter of introduction (LOI) recently and got to work doing cold outreach. I noticed many other writers...
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The Five (ish) Sentence Letter of Introduction (LOI)

A few years ago, the head of a content agency told me that he thought an LOI (Letter of Introduction) should be five sentences. I immediately thought, “No way, I...
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Why freelance writers shouldn’t dread the “We will keep your information on file” response

Note from Jennifer:  Since I know that many of you are focusing on LOIs this month, I wanted to share a post about LOI responses that I continue to find...
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