Getting Started in Content Marketing

3 New Content Marketing Vocabulary Words: SEO, SME, and Influencer

A few weeks ago, I published a cheat sheet for content marketing vocabulary since many writers transitioning from traditional journalism find themselves scrambling to learn the new lingo of content marketing....
Keep reading about 3 New Content Marketing Vocabulary Words: SEO, SME, and Influencer

What is the Difference Between a Copywriter and a Content Marketing Writer?

As I wrote about recently, many jobs listed on the job boards for copywriters are actually for content marketing writers. Since the field of content marketing is still evolving, writers and...
Keep reading about What is the Difference Between a Copywriter and a Content Marketing Writer?

What Exactly do Content Marketing Writers Write?

Sure, you know what content marketing writing is, but you may be wondering what exactly you will write when you land a content marketing gig. Actually, you have most likely already...
Keep reading about What Exactly do Content Marketing Writers Write?

3 Places to Learn About Content Marketing

A few weeks ago, I answered the question “What is Content Marketing Writing?” in my post Content Marketing Writing 101. But my post really was just the penny answer to...
Keep reading about 3 Places to Learn About Content Marketing

How is Content Marketing the Same as Other Types of Writing?

Last week, I talked about the three main differences between content marketing writing and traditional journalism. Today, I wanted to talk about the similarities between the two types of writing to...
Keep reading about How is Content Marketing the Same as Other Types of Writing?