Freelance Writing Blog

The Importance of Having a Niche Or How I Learned I was Not A Fish Expert

I used to think that I could write about any topic, and for many years I was correct. When writing for consumer and trade publications, all I had to do...
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Use LinkedIn to Find Content Marketing Writing Gigs Part 2: Finding Companies using Content Marketing

Note from Jennifer: This is the second in a two-part series on using LinkedIn to find content marketing jobs. The first post explains how to use LinkedIn job listings to...
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Use LinkedIn to Find Content Marketing Writing Gigs Part 1: Targeting LinkedIn Job Posting

It is a lot easier to sell your services to a company that is already engaged in content marketing than trying to convince a brand of the value in content marketing....
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How to Respond the Question “What are Your Content Marketing Writing Rates?”

For writers who have been writing for consumer and trade publications, the question “What are your rates?” is a new one. When a publication hires you, they typically tell you...
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How Many Content Marketing Writing Letters of Introductions Should You Send Out?

It seems that most days I get an email from a reader telling me the happy news that they have gotten a content marketing writing gig. I am thrilled. But...
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View from the Other Side of the Desk: Q&A with Kathryn Hawkins

I was so impressed with Kathryn Hawkins’ blog post for freelancers about working with content marketing agencies that I wanted to ask her a few follow-up questions and share more...
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3 Things Content Marketing Writers Should Read This Week

Instead of finishing up my blog post this morning, I spent hours on the local sledding hill hanging out with my kids and their friends. We got four inches of...
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5 Ways to Find Sources for Content Marketing Deliverables

Sourcing is one of the main areas where content marketing is different than traditional journalism. If you are working on an article for a consumer publication, then it is a given...
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5 Questions to Ask Before You Start Writing a Content Marketing Deliverable

You got the gig. Congratulations! But now you actually have to write an amazing piece of content that will wow your new client and provide value to their target customers....
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The Roles of Luck and Timing in Getting a Content Marketing Writing Gig: The Importance of Following Up

Last week I set a personal record. I sent out a batch of LOIs and within two hours, I had landed a new assignment worth over $1,000. Even better, there...
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What Exactly Does the Term Brand Mean to Content Marketing Writers?

Note from Jennifer: Thank you to Rochelle Melander, an excellent writing coach, for asking me to guest post on her blog Write Now Coach! Be sure to check out my...
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More than Just a Number: How to Use Your Income Goal to Make More Money in 2014

It’s easy to say "I am going to earn $70,000 this year." But it’s harder to do it. I used to just take assignments and cash checks without really setting...
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